The History of Lucky Charms 🍀
Lucky Charms was introduced in 1964 by General Mills, a company known for its many innovations in the cereal industry. Their concept is simple but brilliant: cereal pieces topped with colorful marshmallows , or "marbits." From the moment they were introduced, these American cereals captured the imagination of children and adults alike with their fun shapes and sweet flavors. Lucky Charms has become a cultural phenomenon, incorporating new marshmallow shapes and colors over the years to keep consumers excited.
Why are Lucky Charms cereals banned in France? 🙅🏻
You may be wondering why these famous cereals are not allowed in France? The answer lies mainly in European food regulations. General Mills cereals contain colorings and food additives that are not allowed in the European Union. These ingredients are commonly used in the United States, but Europe applies stricter standards for certain additives for public health reasons.
Where to buy Lucky Charms in France?
Like many products banned in Europe ( Van Holten's pickles , for example), you can find them at some retailers who do not comply with the legislation. At CandyMix , we offer you a large selection of American groceries , with products that comply with the regulations!
For those looking for a more readily available alternative, there are Lucky Charms dupes produced by European brands. These versions offer a similar taste experience while still complying with local food standards. For example, you can treat yourself to American Bakery Magic Mallows Rainbows Cereal
