The story of Lucky Charms 🍀
THE Lucky Charms were created in 1964 thanks to the company General Mills, famous for its many innovations in the cereal industry. Their concept is simple but great: pieces of cereals embellished with Colorful marshmallows, or "Marbits" (Marshmallow Bits). From their launch, these American cereals captured the imagination of children and adults with their fun forms and their sweet flavors. THE Lucky Charms have become a real cultural phenomenon, integrating new forms and colors of marshmallows over the years to keep the enthusiasm of consumers.
Why are Lucky Charms cereals prohibited in France? 🙅🏻
Perhaps you wonder why these famous cereals are not allowed in France? The response lies mainly in European food regulations. THE General Mills cereals contain dyes and food additives that are not allowed in the European Union. These ingredients are commonly used in the United States, but Europe applies stricter standards for certain additives for Public health reasons.
Where to buy Lucky Charms in France?
Like many prohibited products in Europe (CVan Holten's ornichons, for example) you can find them in certain resellers who do not comply with the legislation. At the house of Candymix, we offer you a large selection ofAmerican grocery store, with products in accordance with regulations!
For those looking for a more easily available alternative, there are dupes of Lucky Charms products by European brands. These versions offer similar taste experience while respecting local food standards. For example, you can enjoy the cereals American Bakery Magic Mallows Rainbows Cereal
