Haribo

Haribo: sweets for all generations

For generations, Haribo has been bringing moments of joy and indulgence to young and old. Founded in 1920 by Hans Riegel in Bonn, Germany, Haribo is today an iconic brand recognized worldwide for its quality sweets.

A Varied Range of Sweets for All Tastes

Haribo offers a wide range of sweets, each one as delicious as the next. From the iconic gummy bears, the famous " Goldbears ", to liquorice , Smurfs, Pico Balla and Dragibus , there is a Haribo sweet for every craving. The diversity of flavours and textures makes Haribo a perfect choice for any occasion, whether it's a party, a gourmet break or a moment of sharing with family.

Haribo, Life is Beautiful

More than just a candy brand, Haribo is synonymous with happiness and conviviality. With its timeless slogan "Haribo, life is beautiful, for adults and children", the brand reminds us that each candy is a little piece of happiness, ready to be savored. 🥰